Christmas Virtual Market
This page is for exhibitors of the
CRAFTADIAN VIRTUAL MARKET
Welcome to Craftadian ® Exhibitor Manual:
SHOW MANAGEMENT CONTACT
Jacqueline Hunter, info@craftadian.ca
Phone/Text: 905-330-2056 (best number to reach during LIVE Market)
VIRTUAL MARKET DETAILS
The Craftadian Virtual Christmas Market will run via a platform – click here to access it.
DATES/TIMES
LIVE Saturday December 5, 2020: 10AM – 5PM
Everything will happen here
VIRTUAL MARKET TIPS
• Ensure that your shop (or URL) is live and easy to shop. Avoid using Instagram or Facebook but if you must have a clear post saying how to order etc.
• Make sure your “show special” coupons are LIVE and active
• Be LIVE on the Virtual Platform for at least the first hour and last hour. We recommend checking in frequently.
• LIVE in the booth chat, introduce yourself and share how guests can order
• Participate in the event chat during the LIVE event
• Have a show special or offer to encourage people to shop (ie. Free shipping is amazing, % off purchases)
• Do pre-show promotion on your social media, website or eNewsletter to advise your guests that you will be LIVE at the Craftadian Virtual Market
• Tag @Craftadian in all social media (mention the event) we will share these in our stories
Digital promo items
Exhibitors you may use these images on social media, website and in your eNewsletters – link to this URL: https://hopin.com/events/craftadian-virtual-christmas-market;
Exhibitors you may use these images on social media, website and in your eNewsletters – link to this URL: https://hopin.com/events/craftadian-virtual-christmas-market;
SOCIAL MEDIA
Tag #Craftadian @Craftadian in your posts leading up to the show. We will reshare in our stories. It is our goal to mention each vendor at least once leading up to the show.
Instagram Handles of Vendors: be sure to follow each-other below:
@althaea.herbal.teas * @colours.of.gray * @strala_feathers * @herbalera * @rosewillow_wellness * @emerald.and.plume * @6northstudio * @woven_zoo * @clay_tulips_by_c * @spiritofvera * @aboveandbeeyond * @smellis_beard_care_products * @coastalinkstudios * @24karat_company * @khakyskreations * @woollydoodlesbycathy * @ostockley * @knot.you.knot.me * @nefariousclothingg * @maysbeaddesigns * @jackiebassett * @woodandwondercanada * @blackdahliajewellery * @wrappedincomfort * @motherandnatureca * @my.roadtohappy * @sophielinhtran * @PinkPoshFox * @precious.jeffrey * @frankieroseinteriors * @rockpaperpretty * @canadianstitchery * @ochre.metals * @sadelmagerdesign * @mohsenwoodcraft * @justkeepcaking * @swevenprintdesign * @elevenhints * @thehivelight * @chakramebysharon * @stonedandwired.ca * @TheashfordtwistOriginals * @ooolovelyco * @wellwoodmade * @glenabbeydecor * @amandatomicalart * @the_artful_blingster * @thoughtfullyhandmade * @twigandspark *
EXHIBITORS SHARE THIS
Since this is a fully digital event we are asking each vendor to post this on these three dates (or as close as possible):
– [Square Image] November 21 Two weeks until the @Craftadian Virtual market. I’m a vendor. Shop Handmade with 50 curated makers. Sign-up and get your free shopping pass: https://hopin.com/events/craftadian-virtual-christmas-market
$100 shopping spree, yes please! @Craftadian is giving one lucky shopper a $100 shopping spree at the @Craftadian Virtual Market on December 5th. All you have to do is register for your shopping pass to enter. https://hopin.com/events/craftadian-virtual-christmas-market
– November 29: This Saturday I’ll be at the @Craftadian Virtual Market – Tune in LIVE for special show offers, giveaways and shop handmade from this amazing list of makers! see you Saturday (virtually of course).
GIVEAWAYS
December 1-3, IG Giveaway: do you want to grow your instagram organically? Join us for a special giveaway – Want to participate here is how:
All you have to do is agree to post giveaway image and wording on December 1 [ + guests have to follow you to enter] and donate a prize. Simple! We will ask that you share in your IG Stories and engage on the post too.
For a prize we are suggesting a value of $20 or more (shop credits work best) but prizes are okay too – if you choose this option you get a bonus @mention on our social media and an @mention in the giveaway post
It’s a loop style, follow us and everyone we’re following from our giveaway account @makeithappeneventsinc – no charge to participate. The more that participate the more followers we all will gain. Our last giveaway everyone gained 50+ new followers.
FAQS
Exhibitors use this link: then once you have your pass, just log in: https://hopin.to/sign_in (put your email & password) and enter the event.
This is an automatic platform, very user-friendly. Since your virtual booth has a pre-recorded video your only role is to monitor the booth chat, talk and engage with guests. One person can generally manage this, and periodic check in. If you choose to be LIVE in your booth you can do demonstrations and monitor the chat.
Through the chat features on the platform. There is an event chat and a booth chat within the platform. You can engage and talk with shoppers within your booth chat. We try to leave the event chat free of self-promotion, but you can engage if customers are looking for something specific. We (Craftadian) will be doing shout-outs through out the day to direct shoppers to the expo area.
The Virtual Booth sits within the platform. Each booth has a pre-recorded video (1-2 minute intro), Logo, Website + clickable link, Tag line, About You, Event Offer (this can be a discount, free gift with purchase or a contest “enter to win” and Call to Action button, which can either redirect to your website or I’m Interested feature (where guests would click this button and their email would be sent to the vendor). Watch this video, as we guide you though the Virtual Booth options. >Video: Virtual Markets, Craftadian [exhibitor info video]
We (Craftadian) will populate you’re booth using the information you provide in your vendor application. Upon payment, we populate your booth with the information you gave us in the application.
Shoppers can click on your website [link within your virtual booth] and buy directly from your website. Entice shoppers with a coupon code to save of their purchase. You will also have a clickable link on the Craftadian website leading up to the show where shoppers can purchase as well.